Twitter Launches New ‘Threads’ Feature for Tweetstorms

Twitter is announcing the launch of a new feature that will allow people to more easily post tweetstorms – that is, multiple numbered tweets on a topic or idea “tweetstorm.” Now With Threads, two or more tweets can be linked, simplifying and streamlining the tweetstorm concept.  The company confirmed last month it was testing the feature – which it’s now calling “threads” – across its iOS and Android apps.

When you create a tweet on Twitter, you can use the “+” button to add more tweets to the original tweet in the compose window. All of your tweets can be drafted ahead of time and then sent out at once using the new “Tweet All” button.

Tweets can also be added to a published thread using the “Add Another Tweet” button, and when browsing Twitter, there’s a new “Show this thread” label that makes it easier to find a series of linked tweets.

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Twitter says that the new Threads feature is designed for people who want to serialize a longer story or thought or provide ongoing commentary on a particular event or topic.

Threads are the second major change that’s been made to Twitter in recent weeks, following a decision to increase the character limit from 140 to 280 characters to give Twitter users more room to express themselves.

Twitter says the new Threads feature is rolling out to iOS, Android, and the web “in the coming weeks.”

 

Author: David Vega, Jacksonville

 

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How to Use Instagram Live With Friends for Business

Are you looking for a creative way to improve your Instagram stories?

Wondering how to use Instagram Live with a guest?

In this article, you’ll discover how to use Instagram Live With Friends.

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What Instagram Live With Friends Looks Like

Not every business gets the chance to include interviews with mainstream actors and musicians as part of their content strategy, like Gucci. But if you could, it would start with a promotion of your live broadcast with a guest.

Instagram Live broadcast promotional post

Your followers are alerted to your live broadcast at the top of their Instagram news feed. When you use Instagram Live with a guest, your followers see two circles representing your Instagram account and your guest’s.

Instagram Live broadcast indicator top of screen

Both your profile and your guest’s profile show two circles, as well as the Instagram Live indicator.

Instagram Live broadcast indicator on profile

Your broadcast will look like this.

Instagram Live with Friends split screen

When viewers click the profile links at the top left, they get the option to view your profile or your guest’s profile.

Instagram Live with Friends split screen profile links

Depending on the popularity of your Instagram Live broadcast, it may show up in the top Instagram Live stories on the Search and Explore tab.

Instagram Live on Search and Explore tab

Verified Instagram accounts and the Instagram Live broadcasts with the most viewers that best relate to your interests (based on Instagram usage habits) are listed first. The more live viewers you and your guest can attract, the higher you can move on the Top Live Instagram Stories screen and the more likely you are to attract new audiences on the Search and Explore tab.

Instagram top live videos on Search and Explore tab

Now that you know what Instagram Live With Friends looks like to your followers and other Instagram users, let’s look at how to set up an Instagram Live With Friends broadcast for your business.

#1: Plan and Promote Your Instagram Live in Advance

To get the best visibility possible, plan and promote your Instagram Live With Friends broadcast. If you have an Instagram business account, you can use your Followers Insights to determine when your followers are online. Your guest can do the same if they also have a business account.

Instagram Live Followers Insights

Once you determine the best time to reach the majority of your followers and your guest’s, promote the live broadcast using a standard image or video post to your Instagram profile. Use this post to let your followers know when the live broadcast will happen, whom you intend to invite as your guest(s), and what viewers can expect.

Add hashtags to the post to help it reach more people who may be interested in following your Instagram account and viewing your live broadcast.

Instagram Live broadcast promotional post

#2: Start Your Instagram Live Broadcast

When you’re ready to start your Instagram Live broadcast, tap on the camera icon or profile photo in the Instagram Stories section at the top left of your Instagram news feed.

Instagram Live camera icon

At the bottom of the screen, move the slider to Live. Then tap on Start Live Video when you’re ready to go live.

Instagram start live video

#3: Add a Guest to Your Instagram Live

Once your guest begins viewing the broadcast, tap on the friends icon to the right of the comment box to add the guest to your live stream.

Instagram Live with Friends add guest

Tap on the guest’s name in the Go Live With pop-up and tap Add to invite them to the broadcast.

Instagram Live with Friends add guest

At the bottom of the screen, you’ll see a notification that the guest is waiting to accept your invitation to go live.

#4: Remove a Guest and Add Another Guest

After your guest joins the broadcast, you’ll see your live video and theirs. You’ll also see the option to end the broadcast at the top right of your live video.

If you want to remove the guest from the broadcast, tap the X at the top right of your guest’s live video.

Instagram Live with Friends remove guest

Then confirm that you want to remove the guest from your live broadcast.

Instagram Live with Friends remove guest

Now you can add and broadcast live with another guest.

When you tap End to end your live video, you have the option to share it in Instagram Stories for the next 24 hours.

Instagram Live with Friends end and share video

If you don’t want to share your video after the original broadcast has ended, tap the slider and confirm you want to discard the video.

Instagram Live with Friends end and discard video

#5: Promote the Live Replay on Instagram Stories

If you choose to save your video to your Instagram stories, you can archive your original promotion of the broadcast and post a new update to let followers know they can catch your live video for the next 24 hours. After the 24-hour period is up, you can archive that post if you want.

Instagram Live promote replay

#6: Review Your Instagram Stories Analytics

If you share your Instagram Live broadcast to Instagram Stories, you can view Stories Insights in your Instagram business account analytics.

Instagram Stories analytics

If you don’t see your story preview, tap on the See Older link to find it.

Instagram Stories analytics

You’ll find the best analytics during the 24-hour period that the Instagram story is displayed. These insights show the people who are viewing your Instagram story (everyone), as well as the impressions, reach, and other engagement metrics (Instagram business account holders only).

To access this data, tap on the number of viewers for your Instagram story during the 24 hours it’s available, shown at the bottom left of your story. Everyone will see the number of viewers and a list of those viewers. Business account users can tap the Insights tab to get impressions, viewers, replies, and swipe-aways, as applicable.

Instagram Stories analytics

Conclusion

Instagram Live With Friends lets everyone broadcast live with guests. Businesses can use this feature to host live interviews, AMA sessions, product launches, service demos, and more.

 

Author: Kristi Hines

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Facebook adds a sound and music library you can use for video – ‘Sound Collection’.

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Facebook has added a “sound collection” of 1,000 free, pre-cleared songs by mostly unknown artists for its users to add to their videos. The social media platform started unrolling the new material on Friday (Dec. 8) as part of its larger Facebook for Creators program it announced last month. The new initiative is intended to provide video creators with tools to develop their skills (and followings) on Facebook and Instagram.

Facebook Sound Collection has a huge potential but probably won’t deter users from illegally adding popular music to their videos. But, Facebook Sound Collection is a repository of thousands of high-quality audio tracks and sound effects from across the world. These tracks and effects are owned by Facebook (hence there are no hassles with copyright or paying the artists) and video creators are free to use them in their videos which can then be shared on Facebook or Instagram.

There is also an accompanying collection of over 1,500 sound effects ranging from Venetian blinds opening to a dental suction tool.

It may only be a matter of time before popular acts join the service as well. In September it was reported that Facebook was negotiating with major record labels and music publishers for rights to legally include copyrighted music in videos uploaded to the platform.

Check out the songs and sounds here.

 

Author: David Vega

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How to Bulk Invite your Facebook Friends to LIKE your Business Page.

Quick Tip: 

The other day a Facebook friend posted, Anyone knows if there’s a way to invite a lot of my Facebook friends to like my new business page at once? Going one by one takes forever.” Then I started reading all the comments and I was thinking, “These people need help” LOL.

So, I made this quick tutorial video about how to invite friends to like your page, in bulk. Enjoy. Like and Share.

 

Author: David Vega, Influencer and Social Media Guru
Chicago, IL. & Jacksonville, FL.

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YouTube is launching a new video format called Reels

YouTube is developing a new video feature that allows creators to post 30-second videos called Reels. The feature, which is noticeably similar to Snapchat and Instagram Stories, was previously absent from YouTube. Thus, bringing “Youtuber’s” to be a more Social acceptable environment.

Reels will appear in a brand-new tab on creators’ channels and can be decorated with filters, text, and stickers. Reels won’t expire after 24 hours, and one creator can make multiple topic-specific Reels, unlike Snapchat and Instagram Stories.

The company tells us the idea with Reels is to introduce a new video format on YouTube that lets creators express themselves and engage fans without having to post a full video.

Instead, creators make new Reels by shooting a few quick mobile videos of up to 30 seconds each, then adding filters, music, text and more, including new “YouTube like” stickers.

And unlike Stories on other platforms, YouTube creators can make multiple Reels and they won’t expire. Below is what Reels will look like for creators at launch, but be aware that the format could change ahead of a public release.

 

The arrival of Reels is one of a handful of changes for YouTube and the YouTube Community, the social platform launched last fall as a new way for video creators to engage with their fan base. A mini social network within YouTube’s larger social network, Community lives on a creator’s channel in its own tab, allowing them to share updates using text, photos, GIFs, polls, and more.

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Snapchat Unveils Redesigned App Aimed at Separating Your Best Friends From Brand Content

Following an op-ed shared on Axios earlier this morning by CEO Evan Spiegel, Snapchat has now unveiled its radical redesign with the goal of creating a personalized user experience that’s easier to navigate, particularly for new users (via TechCrunch). The app’s update will start to roll out to iOS and Android users on Friday, and will be introduced to everyone “within a few weeks.”

The update aggregates both Stories and direct messages into one place, to the left of the main camera section of the app, and an algorithm sorts and prioritizes this section by “who you talk to and view most.” This personalized content is now separate from premium publishers, celebrity Snapchatters, and aggregated Story events in “Discover” to the right of the camera, where Stories were located previously.

snapchat-new-update

Images via TechCrunch

According to Spiegel, this is an attempt to “separate the social from the media” and ensure that it’s simpler to keep up with your real friends and not be inundated with things you might not care about created by brands and influencers.

With the upcoming redesign of Snapchat, we are separating the social from the media, and taking an important step forward towards strengthening our relationships with our friends and our relationships with the media. This will provide a better way for publishers to distribute and monetize their Stories, and a more personal way for friends to communicate and find the content they want to watch.

The Discover area is curated by Snapchat employees but is also affected by an algorithm that will sort content based on your past viewing behavior, which Spiegel stated is inspired by Netflix’s recommendation algorithms. Spiegel said that research has shown “your past behavior is a far better predictor of what you’re interested in than anything your friends are doing,” referencing rival companies like Facebook and Twitter.

All of this borders the camera section of the app, which you’ll still see first when you open Snapchat. Navigation is made simpler thanks to icons that push you to specific sections of the app from this launch menu, including more obvious buttons for My Story, adding friends, Snap Map, and more.

The biggest change comes on the Friends page and its combination of Stories and direct messages. When you come to this area of Snapchat, you’ll first see new Snaps and messages at the top, then Stories from close friends (who you watch and chat with the most), and then last will be other Stories from friends you don’t interact with as much. Auto-advancing is back but with a new quality of life fix that provides a brief title screen that pops up with the name of the next friend in the queue, which you can easily swipe to skip.

Snapchat has been facing intense competition from Instagram and its own Stories feature, which it launched in August 2016. The Facebook-owned company’s version of Stories quickly caught on with users and eventually managed to capture more daily active users than Snapchat in less than a year.

 

Author: Mitchel Broussard
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LGBT fans warned holding hands at Russia World Cup will be dangerous

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LGBT fans will be warned about holding hands in public and other outward displays of affection when in Russia for the World Cup 2018 next summer. A cautionary guide will be produced by Fare (Football Against Racism in Europe) a pressure group that campaigns for equality in football/soccer.

The guide will advise gay people to be cautious in any place which is not seen to be welcoming to the LGBT community,” FARE executive director Piara Powar

FARE has written to FIFA to ask if it would be possible for fans to hold LGBTQ rainbow flags in the stadium. While FIFA doesn’t allow for political flags, nothing in the regulations clearly state something like a rainbow flag would be banned.

Warnings also apply to black and ethnic minority fans, due to long-held concerns about the presence of nationalist groups in the country.

Being gay is not illegal in Russia but the country has a law banning teaching about homosexuality in schools and there are numerous cases where gay people from foreign countries have been attacked because of their sexuality.

A FIFA spokesman said football’s world governing body could not comment “on this planned guide on such short notice” but it “has a zero-tolerance approach to discrimination”.

Note: FIFA will place anti-discrimination observers in stadiums to spot incidents, something which was first tested at the Confederations Cup this year. The draw for Russia 2018 takes place in Moscow on Friday, with the tournament starting on June 14, 2018.

 

Author: David Vega

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